Content Library
SOPs and operating references for your content system.
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The Setup
Every piece of equipment you need to look premium — with direct links to buy.
Most people in your space look exactly the same.
iPhone camera. Ring light. Grey wall. Average setup signals average authority. In a business built on personal brand, your audience makes a judgment about you in the first three seconds of a video. This kit list is four years of international videography across Dubai, Amsterdam, Berlin, Atlanta, Morocco and Paris distilled into one place. Every product has been tested on real productions. You skip the years of trial and error and start looking the part from day one.
What you'll spend to start looking premium
Based on essential-tagged items only. Recommended and optional items are extra. Prices are guides — check Amazon for live pricing. Budget pick for audio: DJI Mic Mini 2 (~£89) instead of DJI Mic 3 drops audio spend to ~£219.
Claude Skills
AI prompts and workflows built specifically for your content operation.
Leverage
Templates and tools that run the content operation — Notion workspaces, Zapier flows, and n8n automations. Plug in, customise, deploy.
Your content operation, plug-and-play.
These are the exact systems built for your business — Notion databases, n8n automations, and Zapier flows. Already configured. You just swap in your IDs.
The production pipeline for every Reel, TikTok, and Short — from idea to posted. 11 statuses, one Notion database. This is your core system — set it up before connecting any automations.
Long-form production tracking from strategy through to upload. Each video moves through 8 pre-production stages — scripting, thumbnail concepts, title testing, editing pipeline — all in one Notion board with Trakyo story linking.
↗ Get Notion TemplateEvery status change on your SFC Calendar fires the right Discord message to the right channel — automatically. Editors know when to start, reviewers know when to check, no one needs to chase anyone.
Triggers when a status changes on any existing SFC Calendar entry. The right Discord channel gets notified with the right message — editor starts, reviewer checks, scheduled confirms.
Triggers when a brand new entry is added to the SFC Calendar. Notifies the right channel that a new content idea has been added — keeps the team aware of the pipeline without having to check Notion.
Thumbnail project management for every YouTube video — tracked, organised, and automatically created. When a video hits the Thumbnail Concepts stage in your YouTube Calendar pre-production pipeline, a new thumbnail project page is generated from a template. Your team starts work immediately, no manual setup needed.
↗ Open Notion TemplateThree automations that keep your YouTube Calendar accurate and your team in the loop without lifting a finger. When a video goes live on YouTube, Notion automatically marks it as Posted and Discord gets a notification. A fallback zap catches anything the main trigger misses. n8n handles the full Discord update workflow.
When a video goes live on your YouTube channel, this Zapier automation finds the matching entry in your YouTube Calendar Notion database, updates the status to Posted, and fires a notification to your Discord #content-calendar-update channel. Your team knows the second it's live — no one has to check manually.
In case Automation 1 misses a video, this fallback zap goes and searches YouTube directly, locates the video, and updates your Notion calendar with the correct link and Posted status. Keeps the database accurate even when the trigger doesn't fire.
The n8n workflow that handles the full Discord notification logic for the YouTube Calendar — status routing, message formatting, and channel delivery. Download the template, import it into n8n, and fill in the Config node with your IDs.
When a video hits Scheduled status in your SFC Calendar, Zapier picks up the first video in the queue and schedules it on Metricool automatically. No manual uploads — the status change does everything.
When Metricool successfully publishes a short-form video, this Zapier automation fires a notification to your content team on Discord. You know the exact second any post goes live across all platforms.
If Metricool fails to publish a post, this Zapier automation fires an alert to Discord immediately. You catch failures before they become missed posting days — and can fix or reschedule before anyone notices.
A structured weekly data collection system for your setter and closer team. Cash collected, show rates, close rates, and objections — all logged in Notion and feeding into your content intelligence layer.
↗ Open Notion TemplateEvery Monday at your set time, Zapier pings the setter and closer in #sales-team with links to both Google Forms. Fully automatic — no manual follow-up.
↗ Use TemplateForm submitted → Notion database entry created with all answers → Notion page URL sent to #weekly-sales-reports so the content team sees it immediately.
↗ Use TemplateEvery Saturday, n8n pulls this week's closer call transcripts from Notion, feeds them to Claude, and gets back a structured weekly report — objections, content angles, competitor intel, YouTube ideas — all formatted and saved to Notion automatically. Discord notification fires when it's ready.
Every time a closer call finishes, this Zapier automation pulls the transcript and saves it to your Notion transcripts database with Status = "Pending Reviewing". Runs in the background all week — so by Saturday, n8n has a full week of calls ready to process.
Fires every Saturday. Pulls all "Pending Reviewing" transcripts from the last 7 days, sends them to Claude, and saves the 6-section report to Notion. Discord notification fires with a direct link.
Transcripts database (your Sales Data Report) — must have these exact fields or the workflow breaks:
Status(type: Status) — options must include Pending Reviewing and ReviewedCall Trascript(type: Text) — note the typo, must match exactlyCall Date(type: Date)Closer(type: Select)
Name(type: Title) — auto-filled by n8nCalls analysed(type: Number)Date created(type: Date)
- Go to console.anthropic.com
- Sign in or create a free account
- Go to Billing → add at least $10 credit (recommended minimum — enough for months of weekly reports)
- Go to API Keys → Create new key → copy it
- Paste it into the Anthropic API key field inside the Edit Fields node
Connect your Notion integration to both databases:
- Open each database in Notion → top-right three dots → Connections → add your integration
- In n8n: open the "Get many database pages" node → replace the database ID with your transcripts database ID
- The database ID is the string between the last
/and the?in the Notion URL
Open Brand Sheets Introduction in Notion →
View code to paste into Claude
- Client name
- ICP / Dream follower description
- Founder backstory
- Company motto
- Content mission
- Top objections before booking
- Top objections on closer calls
- What closes the deal
- Common misconceptions
- What surprises prospects most
- Notion token (starts with
ntn_) - Notion database ID (your Weekly AI Report database)
- Anthropic API key
Every Monday, the automation pings your setter in Discord with the form link. When they submit, their answers are saved to Notion and the Notion page URL is posted to #weekly-sales-reports so your content team sees it immediately. Zero manual tracking.
#sales-team — add the setter, closer, Dwayne, and the client. Monday reminders fire here. Create #weekly-sales-reports — add Dwayne, the client, and your content team. Notion URLs post here after each submission.#sales-team. Use the Zapier template or import the n8n JSON — both are in the Templates section below.#weekly-sales-reports. Use the Zapier template or the n8n JSON — both below.Using Google Forms? See the webhook setup guide
onFormSubmit, Event source = From form, Event type = On form submit → Save.Every Monday at your set time, the bot pings the setter in #sales-team with your form link. Fully automatic.
Setter submits → Notion entry created with all 11 answers → Notion page URL posted to content team on Discord.
Objection Handler
Every doubt your audience has — mapped to a content angle that dismantles it. Click Plan This Angle to load it straight into the planner.
Weekly Content
Your content rhythm for the week. One hook per day keeps the algorithm fed.
Content Ideation
Score, plan and structure your ideas — short-form and long-form in one place.
Coaching Calls
Group call recordings from every live coaching session. Watch, rewatch, implement.
Submit Feedback
Tell us what you're struggling with so we can help you faster.
Use this form to flag anything — content direction, system gaps, things that aren't working. Every submission goes directly to Efua.